Research 2026-01-26 Communication Zurich

Internal communication and the information cascade

Internal communication and the information cascade — SHR, Zurich
Internal communication and the information cascade — SHR, Zurich

Internal communication and the information cascade — what studies show, and what they don't.

The research

Study: Shannon & Weaver (1949, Math. Theory)

The limit

Single context; replicate before generalising. (our executive and employee training programmes)

Internal communication and the information cascade — SHR, Zurich — Zurich
Internal communication and the information cascade — SHR, Zurich — Zurich

Practical check in Zurich

Define one measurable indicator, test for a month, compare. To go further: explore the Communication training in Zurich in the canton of Zurich, or browse our executive and employee training programmes in Switzerland.

In pictures: Communication in Zurich

Communication training in Zurich — in practice
Communication training in Zurich — in practice
Communication training in Zurich — hands-on workshop
Communication training in Zurich — hands-on workshop
Communication training in Zurich — on the ground
Communication training in Zurich — on the ground