Research 2023-03-13 High-Value Selling Basel

Price signals perceived value

Price signals perceived value — SHR, Basel
Price signals perceived value — SHR, Basel

Price signals perceived value — what studies show, and what they don't.

The research

Study: Rao & Monroe (1989, JMR)

The limit

Single context; replicate before generalising. (our executive and employee training programmes)

Price signals perceived value — SHR, Basel — Bâle-Ville
Price signals perceived value — SHR, Basel — Bâle-Ville

Practical check in Basel

Define one measurable indicator, test for a month, compare. To go further: explore the High-Value Selling training in Basel in the canton of Basel-Stadt, or browse our executive and employee training programmes in Switzerland.

In pictures: High-Value Selling in Basel

High-Value Selling training in Basel — in practice
High-Value Selling training in Basel — in practice
High-Value Selling training in Basel — hands-on workshop
High-Value Selling training in Basel — hands-on workshop
High-Value Selling training in Basel — on the ground
High-Value Selling training in Basel — on the ground