SHR — Swiss Human Resources
Research 2025-01-26 AI on the Job Zurich

Does AI improve customer interactions?

Contact us
Read in:FrançaisDeutschItaliano
Does AI improve customer interactions? — SHR, Zurich
Does AI improve customer interactions? — SHR, Zurich

Does AI improve customer interactions? — what studies show, and what they don't.

The research

Study: Brynjolfsson, Li & Raymond (2025, QJE)

The limit

Single context; replicate before generalising. (our executive and employee training programmes)

Does AI improve customer interactions? — SHR, Zurich — Zurich
Does AI improve customer interactions? — SHR, Zurich — Zurich

Practical check in Zurich

Define one measurable indicator, test for a month, compare. To go further: explore the AI on the Job training in Zurich, or browse our executive and employee training programmes in Switzerland.

In pictures: AI on the Job in Zurich

AI on the Job training in Zurich — in practice
AI on the Job training in Zurich — in practice
AI on the Job training in Zurich — hands-on workshop
AI on the Job training in Zurich — hands-on workshop
AI on the Job training in Zurich — on the ground
AI on the Job training in Zurich — on the ground

More articles on AI on the Job

Research · Fribourg
AI and work quality: what controlled experiments show
Research · Bern
The 'ironies of automation' applied to AI at work
Research · Zurich
Does AI replace jobs or tasks?
Research · Neuchâtel
IA on the job: can employees challenge a proposal without putting themselves at risk?

More articles on Zurich

Research · Building AI Assistants and Agents Without Coding
AI assistants: productivity or a jagged frontier?
Research · The Art of Feedback
Feedback: why it does not always improve performance
Research · Complex Management
Hybrid work: what the data says about remote collaboration
Research · Frontline Management
Meeting load: what the research actually supports