Naming the price first

Naming the price first — what studies show, and what they don't.
The research
Study: Galinsky & Mussweiler (2001, JPSP)
The limit
Single context; replicate before generalising. (our executive and employee training programmes)

Practical check in Lugano
Define one measurable indicator, test for a month, compare. To go further: explore the High-Value Selling training in Lugano in the canton of Ticino, or browse our executive and employee training programmes in Switzerland.
In pictures: High-Value Selling in Lugano



- high-value selling
- Lugano
- research
- training lugano
