Multitasking: A Costly Illusion
Multitasking is a costly illusion — what studies show, and what they do not show.
The Research
Rubinstein, Meyer & Evans (2001, Journal of Experimental Psychology) show that switching between tasks takes time at each switch.
The Limitation
Laboratory experiments on simple tasks.
The Nuance
What is called multitasking is a rapid sequence of single tasks with transition costs. (our executive and employee training programmes)
Practical Implication, Testable in Geneva
Group similar tasks into ninety-minute blocks and measure productivity. To go further: explore the Time Management & Prioritisation training in Geneva in the canton of Geneva, or browse our executive and employee training programmes in Switzerland.
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