{
  "title": "Personalisation without Surveillance",
  "url": "https://www.shr.swiss/blog/personnalisation-de-l-accueil-et-confidentialite-en",
  "language": "en",
  "datePublished": "2026-01-13",
  "publisher": {
    "name": "SHR — Swiss Human Resources",
    "url": "https://www.shr.swiss",
    "address": "Esplanade de Pont-Rouge 9A, 1212 Lancy, Suisse"
  },
  "summary": "Online experiments, digital context.",
  "section": "Research",
  "topic": "Client Reception",
  "place": {
    "name": "Bern",
    "region": "Berne",
    "country": "CH"
  },
  "keyPoints": [
    {
      "heading": "The Research",
      "point": "Aguirre et al."
    },
    {
      "heading": "The Limitation",
      "point": "Online experiments, digital context.."
    },
    {
      "heading": "The Nuance",
      "point": "Using information that the customer has not voluntarily provided creates discomfort."
    },
    {
      "heading": "Practical Implication, Verifiable in Bern",
      "point": "When welcoming customers, use only information they have shared themselves, and verify this over ten interactions."
    }
  ],
  "sources": [],
  "wordCount": 91,
  "image": "https://www.shr.swiss/img/blog-Training-Client-Reception-Bern-personnalisation-de-l-accueil-et-confidentialite-en.jpg?v=4",
  "translations": {
    "fr": "https://www.shr.swiss/blog/personnalisation-de-l-accueil-et-confidentialite",
    "en": "https://www.shr.swiss/blog/personnalisation-de-l-accueil-et-confidentialite-en",
    "de": "https://www.shr.swiss/blog/personnalisation-de-l-accueil-et-confidentialite-de",
    "it": "https://www.shr.swiss/blog/personnalisation-de-l-accueil-et-confidentialite-it"
  },
  "relatedPages": {
    "programme": "https://www.shr.swiss/formation/accueil-client/berne",
    "city": "https://www.shr.swiss/formations-ville/berne",
    "blog": "https://www.shr.swiss/blog"
  },
  "citationPolicy": "Citation autorisée avec mention « SHR — Swiss Human Resources » et lien vers l'article."
}