{
  "title": "IA on the job: can a rejected option change the choice?",
  "url": "https://www.shr.swiss/blog/ia-on-the-job-une-option-ecartee-peut-elle-changer-le-choix-en",
  "language": "en",
  "datePublished": "2025-11-06",
  "publisher": {
    "name": "SHR — Swiss Human Resources",
    "url": "https://www.shr.swiss",
    "address": "Esplanade de Pont-Rouge 9A, 1212 Lancy, Suisse"
  },
  "summary": "Asking AI to compare offers is not just about gathering information. The composition of the shortlist can shift preferences, even when an added option is never selected.",
  "section": "Research",
  "topic": "AI on the Job",
  "place": {
    "name": "Sion",
    "region": "Valais",
    "country": "CH"
  },
  "keyPoints": [
    {
      "heading": "What the literature establishes",
      "point": "Joel Huber, John W."
    },
    {
      "heading": "The mechanism: a preference that is easier to justify",
      "point": "Itamar Simonson (1989, Journal of Consumer Research) examined attraction and compromise effects from the perspective of choice justification."
    },
    {
      "heading": "The premature conclusion",
      "point": "One might conclude that the list should always be reduced to the highest-ranked options."
    },
    {
      "heading": "What these studies cannot establish",
      "point": "These studies concern experimental consumer choices, not professional decisions supported by generative AI."
    },
    {
      "heading": "A practical check in Sion",
      "point": "Within SHR’s « IA on the job » programme, a possible exercise in Sion would compare maintenance offers for hydropower, non-clinical equipment in healthcare, bottling services in viticulture or booking services for alpine tourism."
    }
  ],
  "sources": [
    {
      "authors": "Puto",
      "year": "1982",
      "source": "Journal of Consumer Research"
    },
    {
      "authors": "Simonson",
      "year": "1989",
      "source": "Journal of Consumer Research"
    }
  ],
  "wordCount": 426,
  "image": "https://www.shr.swiss/img/blog-Training-AI-On-The-Job-Sion-ia-on-the-job-une-option-ecartee-peut-elle-changer-le-choix-en.jpg?v=4",
  "translations": {
    "fr": "https://www.shr.swiss/blog/ia-on-the-job-une-option-ecartee-peut-elle-changer-le-choix",
    "en": "https://www.shr.swiss/blog/ia-on-the-job-une-option-ecartee-peut-elle-changer-le-choix-en",
    "de": "https://www.shr.swiss/blog/ia-on-the-job-une-option-ecartee-peut-elle-changer-le-choix-de",
    "it": "https://www.shr.swiss/blog/ia-on-the-job-une-option-ecartee-peut-elle-changer-le-choix-it"
  },
  "relatedPages": {
    "programme": "https://www.shr.swiss/formation/ia-on-the-job/sion",
    "city": "https://www.shr.swiss/formations-ville/sion",
    "blog": "https://www.shr.swiss/blog"
  },
  "citationPolicy": "Citation autorisée avec mention « SHR — Swiss Human Resources » et lien vers l'article."
}