{
  "title": "Creativity with AI: better proposals, but fewer options?",
  "url": "https://www.shr.swiss/blog/ia-et-creativite-preserver-la-diversite-des-idees-en",
  "language": "en",
  "datePublished": "2026-01-31",
  "publisher": {
    "name": "SHR — Swiss Human Resources",
    "url": "https://www.shr.swiss",
    "address": "Esplanade de Pont-Rouge 9A, 1212 Lancy, Suisse"
  },
  "summary": "A proposal can be judged more creative without broadening the options available to a team. Managers need to distinguish these two outcomes.",
  "section": "Research",
  "topic": "Managing in the Age of Artificial Intelligence",
  "place": {
    "name": "Fribourg",
    "region": "Fribourg",
    "country": "CH"
  },
  "keyPoints": [
    {
      "heading": "What the literature establishes",
      "point": "Anil R."
    },
    {
      "heading": "Another mechanism: organising idea generation",
      "point": "Michael Diehl and Wolfgang Stroebe (1987, Journal of Personality and Social Psychology) studied productivity losses in group brainstorming."
    },
    {
      "heading": "The premature conclusion",
      "point": "One might conclude that AI should be excluded from creative sessions."
    },
    {
      "heading": "What the evidence cannot promise",
      "point": "Short stories are neither food formulations nor industrial maintenance solutions."
    },
    {
      "heading": "A practical check in Fribourg",
      "point": "Within SHR’s « Manager à l'ère de l'intelligence artificielle » programme, an exercise in Fribourg could bring together managers from the food sector and bilingual industry, with methodological support from the local university community."
    }
  ],
  "sources": [
    {
      "authors": "Hauser",
      "year": "2024",
      "source": "Science Advances"
    },
    {
      "authors": "Stroebe",
      "year": "1987",
      "source": "Journal of Personality and Social Psychology"
    }
  ],
  "wordCount": 396,
  "image": "https://www.shr.swiss/img/blog-editorial-2026-01-31-en.jpg?v=4",
  "translations": {
    "fr": "https://www.shr.swiss/blog/ia-et-creativite-preserver-la-diversite-des-idees",
    "en": "https://www.shr.swiss/blog/ia-et-creativite-preserver-la-diversite-des-idees-en",
    "de": "https://www.shr.swiss/blog/ia-et-creativite-preserver-la-diversite-des-idees-de",
    "it": "https://www.shr.swiss/blog/ia-et-creativite-preserver-la-diversite-des-idees-it"
  },
  "relatedPages": {
    "programme": "https://www.shr.swiss/formation/manager-ere-ia/fribourg",
    "city": "https://www.shr.swiss/formations-ville/fribourg",
    "blog": "https://www.shr.swiss/blog"
  },
  "citationPolicy": "Citation autorisée avec mention « SHR — Swiss Human Resources » et lien vers l'article."
}