{
  "title": "Project management: does a polished proposal mean a sound project?",
  "url": "https://www.shr.swiss/blog/gestion-de-projet-un-dossier-soigne-est-il-un-dossier-solide-en",
  "language": "en",
  "datePublished": "2024-11-27",
  "publisher": {
    "name": "SHR — Swiss Human Resources",
    "url": "https://www.shr.swiss",
    "address": "Esplanade de Pont-Rouge 9A, 1212 Lancy, Suisse"
  },
  "summary": "A clear presentation makes a project easier to assess. It can also lend it credibility that the evidence does not warrant.",
  "section": "Research",
  "topic": "Project Management",
  "place": {
    "name": "Lausanne",
    "region": "Vaud",
    "country": "CH"
  },
  "keyPoints": [
    {
      "heading": "What the literature establishes",
      "point": "Rolf Reber and Norbert Schwarz (1999, Consciousness and Cognition) experimentally demonstrated that perceptual ease of reading can influence judgements about whether statements are true."
    },
    {
      "heading": "The mechanism: ease becomes a signal",
      "point": "Rolf Reber, Norbert Schwarz and Piotr Winkielman (2004, Personality and Social Psychology Review) offer a theoretical review linking processing fluency to aesthetic pleasure."
    },
    {
      "heading": "The hasty conclusion",
      "point": "It would be tempting to treat every polished presentation with suspicion."
    },
    {
      "heading": "What these studies cannot establish",
      "point": "These articles measure neither the quality of project decisions in Lausanne organisations nor the subsequent success of the projects presented."
    },
    {
      "heading": "A practical check in Lausanne",
      "point": "Within SHR's “Gestion de projet” programme, an exercise suitable for Lausanne would involve preparing two versions of the same fictional local partnership proposal: identical claims and evidence, but two readable layouts, one more polished than the other."
    }
  ],
  "sources": [
    {
      "authors": "Schwarz",
      "year": "1999",
      "source": "Consciousness and Cognition"
    },
    {
      "authors": "Winkielman",
      "year": "2004",
      "source": "Personality and Social Psychology Review"
    }
  ],
  "wordCount": 392,
  "image": "https://www.shr.swiss/img/blog-Training-Project-Management-Lausanne-gestion-de-projet-un-dossier-soigne-est-il-un-dossier-solide-en.jpg?v=4",
  "translations": {
    "fr": "https://www.shr.swiss/blog/gestion-de-projet-un-dossier-soigne-est-il-un-dossier-solide",
    "en": "https://www.shr.swiss/blog/gestion-de-projet-un-dossier-soigne-est-il-un-dossier-solide-en",
    "de": "https://www.shr.swiss/blog/gestion-de-projet-un-dossier-soigne-est-il-un-dossier-solide-de",
    "it": "https://www.shr.swiss/blog/gestion-de-projet-un-dossier-soigne-est-il-un-dossier-solide-it"
  },
  "relatedPages": {
    "programme": "https://www.shr.swiss/formation-gestion-de-projet-lausanne",
    "city": "https://www.shr.swiss/formations-ville/lausanne",
    "blog": "https://www.shr.swiss/blog"
  },
  "citationPolicy": "Citation autorisée avec mention « SHR — Swiss Human Resources » et lien vers l'article."
}